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At The Sales Ops Effect, we work with small and medium-sized businesses, particularly in professional coaching and development, to drive predictable growth and sustainable success. As a business owner, or Senior Leader, you’re juggling multiple priorities and need clear, actionable strategies — not more guesswork. I’ll help streamline your sales process, providing data-driven insights that focus on the critical areas that will move the needle for your business.
When you partner with me, you’re gaining more than just a consultant or coach. As a Sales Operations Expert with senior project management experience, I'm hands-on, bringing a unique ability to transform your sales process into a well-oiled machine. I’ll help you optimise your operations, streamline workflows, and ensure your sales team is working at maximum efficiency. With a focus on sustainable, repeatable results, I empower your business to achieve predictable revenue growth without the guesswork.
In today’s competitive environment, growth shouldn’t feel like a gamble. With sales optimisation, you’ll turn your sales process into a strategic asset that drives consistent, long-term results. I work with you to identify the areas in your sales operations that need fine-tuning, whether it’s sales structure, pipeline management, or team alignment. Once we’ve optimised your processes, you’ll have the clarity and tools needed to keep your sales team on track and achieving goals without constant oversight.
Take the next step toward transforming your sales process. Get in touch to discuss how we can achieve your growth goals together.
"I learned a lot in the session that I think I was supposed to know before haha, thanks it was valuable for me."
"This was like a masterclass! I've never had my sales funnel explained to me like that before, it makes so much sense!"
"If I had known what Sales Ops was and how to forecast properly, we would have made very different decisions a few years ago."
“I really like Charlene's straight-to-the-point method of teaching.”
"This is what I needed. I had a lot of the pieces already, I just didn't know how to put them in order so that I didn't waste time."